University of Dar es Salaam Library Journal

Thomas, Tumsifu Elly, University of Dar es Salaam School of Business, Tanzania, Tanzania, United Republic of

• Vol 15, No 1 (2020): UDSM Library Journal - Articles
  What characterizes Vacationers’ eWOM sharing behaviours? Unbundling Entertainment and Information Motives in Brand-related Social Media Sites
  Abstract  PDF