The Impact of Buyer-Supplier Quality Information Exchange and Institutional Pressure on Green Economic Supply Chain Performance in Tanzania

Abstract

The study aimed at investigating factors influencing green economic supply chain performance in Tanzania under buyer-supplier dyadic relationships. Specifically, the study examined the influence of buyer-supplier quality information exchange and institutional pressure on green economic supply chain performance in Tanzania. Based on cross-sectional research design, the data was gathered from heads of procurement departments in the local government councils from 166 officials. Based on SmartPLS estimates it was found that all the two specific objectives that reflected the general objective were attained. The study revealed that buyer-supplier quality information exchange has a positive impact on green economic supply chain performance in Tanzania. Similarly, the paper revealed that institutional pressure has a positive impact on green economic supply chain performance. Since most empirical studies on enhancing green economic supply chain performance have not been based on an effective-cost approach and regulatory pressure, this study refills that gap by revealing the applicability of supply chain management theory, transaction cost theory and institutional theory on enhancing green economic supply chain performance. Thus, buyer-supplier effective sharing of information through various media such as Email, WhatsApp and Tweeter just to mention a few would enhance proper green economic supply chain performance. In the same vein, the presence of regulatory institutions such as the Public Procurement Regulatory Authority (PPRA) enhances the green economic supply chain performance by effective regulating members (buyers and suppliers) of the supply chain to comply with established standards.

Key Words: Quality Information Exchange, Institutional Pressure, Green Economic Supply Chain Performance.